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Business Matters

WATCH AND LEARN
Those blockbuster movies can teach us a thing or two about management skills. Consider these…

The world’s bookshelves are groaning with bestsellers that promise to make us all better managers, but are managers improving? The evidence, from the Bank of England to Northern Rock, hardly suggests that’s the case. That’s possibly because we’re all too busy – or too bored – to read all these bestsellers and put them into practice. Or maybe we’re looking in the wrong place. The movies can entertain and inform at the same time. Here are nine lessons that can be drawn from the big screen.

What pirates can teach us about leadership.
James Surowiecki, author of the business bestseller ‘The Wisdom Of Crowds’, believes managers can learn a lot from pirates. Not necessarily from Johnny Depp and his crew in the Caribbean but from the Pirate Code they often refer to. Real pirates did have a code and one of the things it did was encourage the crew to have a say in the running of the ship. In battle, when decisions need to be made fast, the captain’s authority was paramount. But in times of peace, the ship was ruled by the quartermaster who was in charge of discipline, provisions and plunder. The division of authority reflected the fact that a captain, though good in battle, might not be the best manager for the long haul. It’s a division recommended, centuries later, by the Cadbury report which recommended that companies have separate chairmen and CEOs. The other point about the code was that, unlike companies like Enron, it stipulated a relatively even distribution of bonuses: a captain’s share of treasure might only be twice as great as a crew member’s.

You need someone to tell you the unvarnished truth.
In ‘The Godfather’ movies, Michael Corleone’s decline begins when he distances himself from his consigliere Tom Hagen, the one man trusted to bring the bad news the Mafioso bosses needed to make accurate decisions. Every business needs a Tom Hagen. Too many bosses behave like movie producer Sam Goldwyn who said: “I don’t want any yes men around me, I want men who tell me the truth even if it costs them their jobs”.

Heroic leadership has limits.
We have all been nurtured in the tradition that there are great leaders and that these leaders behave in certain heroic ways. Yet as ‘Dead Poets Society’ shows us, such leadership – even when personified by someone as charismatic and witty as Robin Williams – can fail. Ultimately, Williams’ inspirational teacher doesn’t change the prep school because he doesn’t build any support within the organisation for change. And sometimes, creating the mechanisms for change can be as difficult as spotting a necessary change.


Trust your hunch.
In ‘The Hunt For Red October’, Sean Connery’s submarine commander plays his hunch brilliantly, twisting his sub around to use echoes to avoid a torpedo. Equally, young CIA analyst Jack Ryan (Alec Baldwin) has a hunch too. That Connery – and his crew – are trying to defect, not blow up the West. That hunch saves the world from frying. As Manchester United manager Sir Alex Ferguson says, you must: “Trust your gut instinct”.

Your strength can become your weakness.
Butch Cassidy and Sundance are a charming, glamorous twosome but they come to a sticky end – in the film anyway, the matter is less clear in real life – because they have outlived their usefulness. One of the recurring reasons for corporate failure is that companies fail to move with the times. And one explanation for that is it is hard to recognise when the strengths that took you to the top – in Butch and Sundance’s case, smarts with a gun and an aptitude for robbing banks – are no longer working. Actually, Butch and Sundance do recognise this but by then it’s too late. Behind a lot of the great business mistakes – such as Decca turning down the Beatles – is the naïve, smug assumption that things will continue to be as they are and that we, as managers, know best.

Think outside the box.
In Robert Altman’s seminal Hollywood satire ‘The Player’, Tim Robbins’ studio executive listens to thousands of pitches a year. And most of them fail because they are dire retreads of previous hits – ‘The Graduate Part II’ or ‘Ghost meets The Manchurian Candidate’. Altman’s exaggerating for effect but how many companies suffer from a similar syndrome when trying to generate new ideas?

Ditch the jargon.
Think of the most successful movie franchise in history. That’s right James Bond. Now there are probably at least 007 business lessons to be drawn from these spy movies but one constant, which runs through from Connery via Moore to Brosnan and Craig, is that 007 doesn’t bandy around acronyms or cryptic nomenclature. Bond is direct, colloquial and always understandable – possibly because in the business he’s in, any misunderstandings could prove fatal. If all managers could ditch the 360degree feedback, the recurrent – almost obsessive – reference to some undefined strategy and acronymitis, companies would be much more efficient.

Don’t think like the Queen
In Stephen Frears’ acclaimed movie ‘The Queen’, we admire Helen Mirren as Her Majesty but it’s actually Michael Sheen’s Tony Blair who accurately gauges the popular mood. The Queen is suffering from an institutionalised version of a phenomenon known in business as “CEO disease”. Effectively, it goes back to the Goldwyn remark, quoted above. The higher up an organisation a manager is, the less likely they are to grasp what is happening on the shopfloor or in the marketplace they serve. Their information is normally fed through directors who depend on their approval, so criticisms or data that contradicts the accepted view is often buried. And, as Frears’ movie shows, this phenomenon can isolate even intelligent experienced leaders like the Queen and lead them to make bad decisions.


How to be more inventive.
According to Willie Wonka (as played in the original version by Gene Wilder), “Invention my dear friends is 93percent perspiration, six percent electricity, four percent evaporation and two percent butterscotch ripple”. Yes, that does add up to 105% but that’s Wonka for you. He’s right about the 93percent perspiration though.


... I don’t want any yes men around me, I want men who tell me the truth even if it costs them their jobs.


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